Tesco to increase customer convenience with Click and Drive
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23 August 2010 | Published by Verdict
Tesco is set to open the UK’s first drive-through supermarket this week, which Verdict believes will help give them the edge in the online grocery business by giving shoppers what they want – greater convenience.
Simon Chinn, retail consultant at Verdict gives his expert opinion: ‘Tesco’s trial of the Click and Drive model illustrates its willingness to try new retail concepts and techniques that have proved successful in other parts of the world. In the UK, Tesco will have the first mover advantage with the service and if the trial in Hertfordshire proves successful we expect Tesco to progressively roll out the scheme to additional stores across the country.
“There is also significant potential for Tesco to extend the service to its so called ‘dark stores’, dotcom-only stores that handle online orders. Using a similar model pioneered by Auchan’s Chronodrive in France, Tesco could create pick up areas at these dotcom distribution warehouses to allow customers to collect their online grocery orders from these locations.”
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Notes to editors
Further Information
Simon Chinn is available for comment
More information is available from the Datamonitor Group Media Team. Please contact Mary Vingoe on +44 161 238 4082 or mvingoe@datamonitor.com.
About Verdict
Verdict Research is the leading authority on UK and European retail markets. Our research publications, consultancy services and news bulletins offer unparalleled analysis on a large variety of retail sectors, issues, geographies and demographics.
Verdict is part of the Datamonitor Group.
About Datamonitor
Datamonitor is a leading provider of online database and analysis services for key industry sectors. We help our clients, 5000 of the world's leading companies, to address complex strategic issues. Through our proprietary databases and wealth of expertise, we provide clients with unbiased expert analysis and in-depth forecasts for seven industry sectors: Automotive, Consumer Packaged Goods, Energy, Financial Services, Pharmaceuticals and Healthcare, Technology, Transport and Logistics.
